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The Merit Answer
Brown to the Back — The Merit Answer

The ones who get through outperform the people already inside.

The True Data of Latino Owned.

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The standard reply to all of this is that the ventures are not fundable on merit. The data answers it directly, and not in the direction the reply assumes.

MeasureLatino-ownedComparison
Median venture deal size when funded$6Mabove US median
Profitable in 202484%outpacing white-owned
Construction sector growth, 2017–202386%2% white-owned
Pursuing acquisitions38%26% white-owned
Operating internationally~50%higher median margins

A filter screening honestly for merit produces survivors clustered at the bar — barely good enough, because everyone above the line got through. These survivors are 43x the sector growth, above-median deal sizes and higher profitability than the firms already funded.

When the people who clear a gate consistently outperform the people inside it, the gate is not measuring quality. It is measuring something else, and rejecting quality on the way.

Where it happens

Ten doors. Eight owe you a specific written reason, one is contested, and one owes you nothing — and that last one is where the money is.

SBA 7(a) Loan

The general-purpose SBA loan. Made by a bank or credit union, guaranteed by the federal government.

Reason required by law

SBA 504 Loan

Long-term fixed-rate financing for real estate and heavy equipment, through a Certified Development Company.

Reason required by law

SBA Microloan

Up to $50,000 through nonprofit intermediary lenders.

Reason required by law

CDFI Loan

A federally certified mission lender that underwrites differently on purpose.

Reason required by law

Bank Term Loan

A conventional business loan from a bank or credit union, no federal guarantee.

Reason required by law

Business Line of Credit

Revolving working capital — draw it, repay it, draw again.

Reason required by law

Equipment Financing

A loan or lease secured by the machine itself.

Reason required by law

Business Credit Card

Revolving credit in the business name, often personally guaranteed.

Reason required by law

Merchant Cash Advance

Cash today against a slice of tomorrow's sales. Structured as a purchase, not a loan.

Coverage contested

Venture Capital

Equity. You sell part of the company. Not credit, and not covered.

No disclosure duty

By state

Ten states require non-bank financing providers to disclose real terms before you sign. Forty-one do not. Find yours.

AlabamaAlaskaArizonaArkansasCaliforniaColoradoConnecticutDelawareDistrict of ColumbiaFloridaGeorgiaHawaiiIdahoIllinoisIndianaIowaKansasKentuckyLouisianaMaineMarylandMassachusettsMichiganMinnesotaMississippiMissouriMontanaNebraskaNevadaNew HampshireNew JerseyNew MexicoNew YorkNorth CarolinaNorth DakotaOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVermontVirginiaWashingtonWest VirginiaWisconsinWyoming
Sources. Funding figures: Stanford Graduate School of Business, State of Latino Entrepreneurship, 2023–2025 reporting years, reproduced as published; where two groups are compared both numbers come from the same survey instrument in the same year. Notification rules: Equal Credit Opportunity Act, Regulation B, 12 CFR 1002.9. State commercial financing disclosure laws: American Bar Association state survey and Venable LLP tracking, 2026. County economic type: USDA ERS 2025 County Typology Codes; markets: 2020 Commuting Zones. We publish the source so the arithmetic can be checked rather than trusted.